As the initial pageants have proven successful, the Company intends to continue with an improved format for the live shows. Drawing from the wisdom and experience of trial and error, the company will expand on all areas of proven value. Within the current format there is profit opportunity in several areas:

Entry Fee from the Contestants ($100 each)

After early elimination, there are 20 to 30 final contestants from the 50 to 75 applicants.

As the network grows, Miss Beverly Hills will solicit as many as 2,500 possible contestants from the pageant industry charging entry fees of $100 per contestant. Solicitation of contestants will be handled through a national infomercial campaign and web presence. We will have partnerships with department and retail chain stores (Wet Seal, Limited, Gap etc.) to handle application distribution, thus sharing marketing costs.

Selling of Judgeships ($5,000 each)

There can be 20 to 30 judges per event. Aside from selling judgeships, there is an opportunity to invite celebrity judges to participate in the production. This offers us an excellent publicity and awareness opportunities. In most cases celebrities enjoy the invite and the company rarely has to pay any appearance fees. The opportunity for judgeships vary, Hawaiian Tropic, for example, typically sells judge positions for $500 to $5,000, and depending on the venue, can have between 20-30 judges per event.

Sponsorship and Advertising at pageants and online

This will be available to other allied companies that want the exposure in a prestigious event. A company or business that would like to take advantage of the glamorous setting of a beauty pageant has the opportunity to advertise at our live shows and broadcasts. Potential advertisers include jewelry companies, luxury car companies, fine clothing companies, and radio and TV stations to name a few. We have a highly visible online presence that makes sponsorship opportunities even more attractive for marketing and publicity. Each regional franchise is responsible for obtaining their own corporate sponsors. Sponsorship opportunities range from event sponsors to judgeships.